Breaking the Stigma around Women in Finance

Episode show notes

In this episode, we speak with Maria, a young financial adviser who shares her incredible journey from aspiring solicitor to thriving in an industry she never expected to be part of. Growing up in social housing and thinking finance wasn’t for people like her, Maria breaks down the barriers and misconceptions that often stop others from taking the leap.

We explore her early doubts, the realities of working in an advisory firm, and how she balances professional exams with a full-time role. Maria opens up about imposter syndrome, building confidence, and the power of resilience, while offering practical advice for those just starting out in the industry.

Maria also dives into the importance of representation, mentorship, and encouraging more women and young people to consider a career in financial planning. With warmth, humour, and authenticity, she proves this is a profession not just about numbers—but about people, purpose, and impact.

What we cover

In this episode, we explore Maria’s journey into financial advice, overcoming imposter syndrome, and what it’s really like working in a modern advisory firm. We talk exams, daily responsibilities, career misconceptions, and the urgent need for more young people and women in finance. It’s an honest, practical, and inspiring look at the human side of the industry.

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About Our Guest

Maria is a rising star in the financial planning profession, currently working as a Trainee Financial Adviser. From a nontraditional background, she brings authenticity, empathy, and a fresh perspective to an often misunderstood industry. Passionate about helping others and breaking down barriers, Maria is on a mission to inspire more young people, especially women, to see a future for themselves in finance.

Her journey into the profession was anything but typical. Originally set on becoming a solicitor, Maria took a different route after working in executive support and discovering a natural talent for problem solving and connecting with people. Despite initial doubts about her background, her experience with numbers, and how she might be perceived, she embraced the challenge. Now, three years in, she is building a fulfilling career rooted in meaningful conversations, client trust, and a deep belief in the power of financial education.

Alongside her day to day work, Maria is a passionate advocate for greater diversity and accessibility within the industry. She regularly speaks to students and young professionals, highlighting that you do not need to fit a certain mold to succeed in financial planning. With strong values, resilience, and a people first approach, she represents the future of the profession, one that is more inclusive, more human, and more connected to real lives.

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